The high-tech trucks deployed by golf's leading manufacturers to provide equipment to players on the European Tour are necessary to meet the needs of the modern game.
Speaking to the Times, Sean Brady, who is in charge of operations in the TaylorMade-adidas vehicle for this year's Open at Royal Birkdale, pointed out that the equipment depot on wheels supplies vital kit for competitors at tournaments.
A set of irons once owned by Ben Hogan are set to fetch thousands when they go under the hammer in the run-up to the upcoming Open Championship.
The prized possessions of eight MacGregor Ben Hogan Personal Model irons will be sold at Maxwell's of Cheshire auction today (Tuesday, July 15th).
A golfer who shot to up the leaderboard of a Nationwide Tour event has put his change in fortunes down to a change of clubs.
Garth Mulroy started the Georgia Classic with a five-under 67 to take a one shot lead yesterday (Thursday, May 2nd).
Mizuno Golf have come up trumps with their new game improvement irons for 2008. The MX 950's are the perfect set if you struggle with your long irons, with a progressive set of clubs from the 3 and 4 wood hybrids to the hollow cavity 5-7 hybrid irons and the cavity back 8-PW.
The Wilson Staff Ci7 irons have taken awards at GOLF Magazine's ClubTest 2008 ratings.
According to the guide, the clubs are among the best for both "look" and "feel" - and have gained top marks in both categories as a result.
The 2007 Open victory achieved by Padraig Harrington drew attention to the use of 'rescue clubs' by professionals, but the golfer's desire to tailor a bag to his or her needs is becoming more apparent, as indicated by the success of a north-east-based manufacturer.
New adjustable clubs designed by golf equipment firm Callaway are attracting an increasing amount of attention.
The I-MIX driver system includes an interchangeable system of different heads and shafts and is intended to allow golfers to tailor their club to any course.
TaylorMade-adidas Golf Company has introduced the Tour Burner® iron, engineered to deliver improved performance to players of all levels, from tour pros to weekend players. "Occasionally a golf club comes along that appeals to the broadest possible spectrum of players," said Sean Toulon, TaylorMade vice president of product innovation and creation.