Under Armour was formed in 1996 by University of Maryland football player Kevin Plank, who was frustrated by his sweat soaked under jersey. Noting that his compression shorts were able to remain dry, Plank worked alongside fellow student, Jordan Lindgren to develop a compression base layer that let moisture escape, whilst allowing the body to retain heat. Word of mouth carried their business out of Plank's grandmother's basement and across many local sports teams, who found an immediate use for their innovations.
The brand’s big break came when USA Today pictured an Oakland Raiders player wearing their mock turtleneck top on its front page. From there the business has gone from strength to strength. Sportsmen and women from all mediums continue to wear the base layer clothing as well as military units, who use Under Armour when serving in hot climates. The company’s golf ambassadors include the 2015 Masters and U.S. Open winner Jordan Spieth, Hunter Mahan, Ross Fisher and Steve Marino.
In 2016 Under Armour unveiled its long-awaited range of golf shoes to the world, with rave reviews. In 2019 the third generation Spieth 3 Golf Shoe debuted. Featuring the latest in biomechanics technology, the Spieth 3 was created using feedback from Spieth to produce a golf shoe that is focused on maximising control and minimising power loss.
At GolfOnline we carry a variety of Under Armour apparel, shoes and accessories for men, women and even juniors. From the Mens Playoff 2.0 Polo Shirt to the new and exciting Mens Showdown SL E Golf Shoes, our selection of the Under Armour products will keep you focused and ready for the greens regardless of the weather conditions. If for any reason you cannot find an item on our website, contact us and we can order directly from Under Armour (subject to availability).
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